Manual Usage Rights Tracking is Painful
Accidental License Breaches Can Be Expensive

Relying on scattered spreadsheets and disjointed email chains to verify asset permissions completely paralyzes your team's creative momentum.

Eliminate risk of accidental license breach
Launch Creatives Fearlessly With Usage Rights Tracking

Eliminate risk of accidental license breach
Launch Creatives Fearlessly With Usage Rights Tracking

Recharm centralizes your creative assets and their licensing agreements in one place, giving your team a single source of truth. Because every new clip automatically inherits the usage rights of its original source file, your editors can rapidly remix creatives without stopping to manually verify permissions. You get peace of mind and your creative team gets high velocity without incurring the usage rights tracking tax.

Complex licensing defined in a simple way
Simple Guardrails for Complex Rights

Complex licensing defined in a simple way
Simple Guardrails for Complex Rights

Results
B-roll
Application

Complex licensing defined in a simple way

Simple Guardrails for Complex Rights

Simple Guardrails for Complex Rights

Complex licensing terms are translated into a simple UI right where your team works, whether they are browsing the asset library or actively scrubbing footage. Proactive alerts warn strategists and editors the exact moment content is about to expire.

Cut clips inherit usage rights

Automated Rights Inheritance for Every Shot

Automated Rights Inheritance for Every Shot

Every single clip automatically inherits usage rights of the original source file. Your editors can use raw footage at top speed without pausing to verify individual licenses. You instantly eliminate the risk of accidental unlicensed use, no matter how many video variations you generate.

Bri Larson

Compare
Recharm vs Google Drive

Compare
Recharm vs Google Drive

Recharm

Google Drive

Usage Rights on Videos

Download prevention upon expiry

Perpetual rights tracking

Licensor-based filtering

Creator-based video organization

Ability to show/hide expired assets

Recharm is built
For the people who make the ads

Trusted by thousands of entrepreneurs and teams to deliver high value at a competitive price.

Creative Strategists

Spend Time Strategizing, Not Searching for Permissions

Spend Time Strategizing, Not Searching for Permissions

Focus on building high-performing creative briefs, not hunting down legal expirations in a disconnected spreadsheet.

Pitch unblockable concepts

Never build a creative brief around a video your team doesn’t have usage rights for.

Ditch the legal bottleneck

See usage rules, platform restrictions, and expiration warnings directly on the video while you brainstorm. No more pausing your workflow to cross-reference a messy spreadsheet.

Scale top performers safely

Confidently hand off concepts to your editors, knowing that every piece of b-roll and hero footage is already fully cleared. Thus, avoiding last-minute launch delays.

Video Editors

Usage rights integrated in the visual workspace

Usage rights integrated in the visual workspace

Recharm embeds complex licensing rules directly into the visual workspace so you never have to pause a cut to check permissions again.

See rights while you scrub

View exact usage rules and expiration warnings directly on the clip as you scrub footage. No tab-switching to a spreadsheet or Airtable is required.

Remix without the risk

Easily filter creators and licensors you have rights to in bulk. Never 2nd guess whose rights you have and whose you don’t.

Eliminate last-minute rework

Prevent launch delays and export rejections by knowing exactly what’s safe to use before you drop it onto your timeline.

Content Managers

Maintain Control Without Slowing Down Your Team

Maintain Control Without Slowing Down Your Team

Stop acting as the bottleneck between legal compliance and creative execution by turning your asset library into a smart, automated source of truth.

Centralize your compliance

Say goodbye to disconnected cloud folders and messy spreadsheets; keep your high-res video files and their complex licensing data locked together in one unified hub.

Stay ahead of expirations

Receive proactive alerts long before a creator's license expires, giving you time to renew contracts or phase out assets without disrupting live campaigns.

Enforce rules automatically

Rest easy knowing that expired or restricted content is systematically blocked from being downloaded or remixed by the creative team.

Recharm is built
For the people who make the ads

Trusted by thousands of entrepreneurs and teams to deliver high value at a competitive price.