Ad Intelligence Reports
Real ad data, not opinions. See what entire categories are actually doing on screen.
93% of Supplement Ads Cite Zero Science
Recharm classified 873 supplement video ads from 24 brands frame by frame. 93% cite no science at all. See what the category actually does.
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0% of Fitness Equipment Ads Show a Beginner
We classified 505 fitness equipment video ads from 20 brands frame by frame. Not one shows a beginner. See what actually holds the hook.
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Hook Anatomy of Dog Food Brands
We classified 471 dog food video ads from 21 brands frame by frame. Picky eating accounts for 47% of named concerns. The rest of the category stays silent on why a dog needs a new food at all.
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The Safety Claim Baby Gear Ads Almost Never Make
We classified 551 baby gear and maternity ads from 24 brands frame by frame. Safety certifications appear in 1 ad out of 551. See what the category is and is not willing to say out loud.
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How Beauty Ads Quietly Dropped the Full-Coverage Pitch
We classified 520 makeup and cosmetics ads from 25 brands frame by frame. Skin-first framing now leads the category. One thing still missing: 93% make no shade-range or inclusivity claim at all.
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Hook Anatomy of Hair Care Brands
We classified 522 hair care ads from 21 brands frame by frame. Growth and anti-thinning is the second-largest need in the category. The shame behind it appears in 1% of ads.
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Men's Clothing: The Trust Signal Men's Clothing Ads Skip Every Time
We classified 738 men's apparel ads from 33 brands frame by frame. DTC apparel was built on the try-it-at-home promise. Almost nobody says it out loud.
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Hook Anatomy of Anti-Aging Skincare Brands
Anti-Aging Skincare Spent a Decade Teaching People to Ask What's in the Bottle. Then Stopped Answering.
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