Social Proof Ad Brief
Lead with the receipts. Claude builds an evidence-led brief around review counts, star ratings, testimonials, and real-customer results — stacked until skepticism collapses — with every scene matched to clips in your library.
From your strongest proof point to a verdict the viewer draws themselves
Tell Claude your brand and the proof you actually have
Share your brand and the evidence you can substantiate — review volume, ratings, press, user counts. Claude opens on the single most striking proof point, like a skeptic-convert or review-mountain hook.
Claude stacks the evidence scene by scene
The brief layers UGC-style clips, review-overlay moments, and a skeptic bridge that voices doubt before tipping it. The product reveal lands as the thing all that evidence points to. Every scene is searched against your Recharm library.
Get a shareable brief with matched clips
After every scene is matched, Claude saves the brief and returns a shareable URL. Gaps are flagged clearly so you know exactly what footage needs to be shot.