A marketplace of creative-strategy skills for Claude.
Describe a concept, drop in a competitor ad, or pick an angle. Claude searches your Recharm library, matches every shot, and hands your editor a brief. Nine skills. Every one built for performance creative teams.
Find the right footage
Footage Gap Finder
Know exactly what to shoot before you brief a creator. Claude identifies every shot type your concept needs, searches your library for each one, and delivers a gap report with a prioritized shoot list.
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Creator Finder
Claude finds the creator already in your library who fits your concept perfectly. Visual search, real clip inspection, one recommendation with full reasoning.
View use case→Build by creative angle
Unaware-Market Ad Brief
Your audience does not yet know they have a problem. Claude opens on the symptom they already feel, walks them through the cause, and only then introduces your product, with footage matched at every step.
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Problem-Aware Ad Brief
Your audience knows something is wrong, but they aren't aware of the solution. Claude speaks to their frustration directly, builds the pivot to your product, and matches every scene to clips in your library.
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Solution-Aware Ad Brief
Your persona knows their solution choices. Now they need a reason to pick yours. Claude leads with your product, builds the proof, handles the objections, and matches every shot to footage you already own.
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Aspire-Tone Ad Brief
Build a footage brief anchored in an optimistic purchasing emotion — show the prospect already thriving rather than suffering a problem. Frames the ad around a positive mindstate like achievement, belonging, empowerment, or freedom.
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Herd-Psychology Ad Brief
Build a footage brief that opens on a FOMO or social-proof hook — 'Why is everyone switching?' — then rides the bandwagon narrative to the product reveal and CTA. For trend-driven, crowd-following angles.
View use case→Brief from a reference
Four ways Claude accelerates your creative production.
Execute on a Creative Brief
Claude reads your brief, matches clips to each scene, and delivers a shareable shot list — no manual searching required.
Explore Concept Feasibility
Not sure your library covers a new concept? Claude searches, surfaces matches, and flags gaps before you commit to a shoot.
Make Variations of Winning Ads
Have a top performer? Give Claude the winning ad and it builds fresh briefs using different clips — same concept, new creative.
Replicate a Competitor Ad
Upload a competitor ad. Claude reverse-engineers the scene structure and matches footage from your own library to recreate it with your brand's clips.