---
title: "Recharm | AI Digital Asset Manager for Paid Social Ads"
description: "Recharm is the AI digital asset manager that cuts every video into searchable hooks, product shots and results. Ship 3x more ad edits. 14-day free trial."
url: https://www.recharm.com/
---

# Find 3x winning ads: AI asset manager built for _paid social_

[Start 14 days free trial](https://www.recharm.com/get-started)

## TL;DR: Other DAMs store your footage. _Recharm understands it._

### Turn messy folders into a library of _reusable shots._

Every video is cut into hooks, applications, product shots and results.

Before **30 min** to find the right clip After **5 min** to find the right clip HexClad

### A library that organizes itself with _AI tags._

AI agents tag every shot on upload by creator, scene, persona and emotion. Add a tagger for anything else your team sorts by.

AI tagging agents _Beta_

- A-roll/B-roll Tagger
- Caption Tagger
- Visual Format Tagger
- Custom Tagger

### Find _any shot_ in seconds.

Describe the moment, or ask Claude. The clip opens at the exact second.

Before **2 hrs** to find a clip After **\~30s** to find a clip FabFitFun

### A _shared content brain._

In-house, agency or freelancer: everyone sees what exists, where it lives and what it’s called. Productive on day one.

Before **2 weeks** to onboard After **10 min** to onboard

### Write briefs in minutes. _Shoot only what is missing._

Ask Claude, or let your creative strategist pick the shots. Matching shots fill the brief; the gap goes on the shoot list.

**3×** faster briefing HexClad

### Increase creative diversity _without new shoots._

Claude recombines shots you already own into distinct ads. Editors polish, not assemble.

**5×** newer concepts Lume

### Measure what works. _Feed it into the next brief._

Measure ad performance, run reports, capture learnings for the next brief.

**2×** more winners **25%** lower CPC Lume

## Ad teams ship more with Recharm.

HexClad [Read the case study](https://recharm.com/case-studies/hexclad)

**3×** more ad edits

**83%** less time to find a clip

**3×** faster briefing

> “You can’t get rid of Recharm. Without it, our whole team slows down.”

Alyssa Metzger Paid Creative Strategy Manager, HexClad

Watch the story · 5 min

Purdy & Figg

**5 hrs** a week saved per editor

> “New editors can easily identify clips for sequences without manually searching through Google Drive folders, making onboarding much simpler.”

Jordan Perez-Hughes Sr Creative Strategist, Purdy & Figg

Lume

**2×** more winners · **25%** lower CPC

> “Repurposing old and new content together without approval cycles or additional stakeholders makes everything much faster.”

Emily Arons Sr Performance Marketer, Lume

## Pricing plans

### AI 7+ figure brands

AI organizes, tags and searches your entire video library, automatically.

**$299** per month

- 1TB storage

- AI scene clipping

  Cuts hooks, testimonials and b-roll

- AI visual search

- AI identifies creators and tags

- AI creative strategy tags

  Tags based on angle, persona, problem, emotion, age and gender

- Unlimited users

- Transcript search

- Deep linking for collaboration and briefs

Add-ons

AI image intelligence **+$99/mo**

Human product tagging **+$300/mo**

AI tagging agents _Beta_ Four agents for the price of two **+$99/mo**

Actor A-roll, actor B-roll or B-roll $50/mo alone

Captions on or off $50/mo alone

Visual format, 28 looks $50/mo alone

One category of your own, e.g. Style $50/mo alone

### Managed Brands with custom needs

A fully done-for-you creative library. Our team runs it. You just create.

**Custom**

Everything in AI, plus…

- Custom storage

- Human clip creation

  Our team cuts clips to your exact shot list, e.g. shade match, swatching, holding product

- Human tags for custom categories

  e.g. cuisine type, food type, ingredients for a cookware brand

- Dedicated library owner

  One person owns your library and knows your content, brand and creative needs

- Monthly library reviews

  We review your library every month and keep it clean, accurate and up to date

- We handle all uploads

  Wherever your videos live, we bring them in and organize them

### Managing video assets across multiple clients?

Recharm keeps every brand’s footage organized in its own library, so teams can instantly access the clips they need without file transfers or confusion. Agency pricing available on request.