--- title: "How to add a press logo strip with Claude (tested prompt and script)" description: "A dark band fades in across the bottom with \"AS SEEN IN\" between two thin lines, then three white magazine wordmarks rise into a row under it one after another. Install one skill and ask Claude Code, or run the Python script we tested yourself." url: https://www.recharm.com/effects/press-logo-strip --- # How to add a press logo strip with Claude A dark band fades in across the bottom with "AS SEEN IN" between two thin lines, then three white magazine wordmarks rise into a row under it one after another. Made by the script on this page, from our own test clip. ## Get this effect 1. ### Switch to Code in your [Claude Desktop App](https://claude.com/download) 2. ### Install the skill (once) ``` Install the Recharm video effects skill: download https://recharm-growth-staging.s3.us-east-2.amazonaws.com/website/downloads/recharm-video-effects.zip and unzip it into ~/.claude/skills ``` 3. ### Ask for the effect ``` Add a press logo strip to input.mp4 Header: AS SEEN IN Logos: GLOSSE, Beauty Wire, THE GLOW Logo files: None ``` ## Several videos, several effects, one ask Put your clips in the folder, mention them with @, and ask for everything at once. Claude runs one tested script after another on each clip, then joins them. Add a press logo strip to **@clip1.mp4**, put a sale badge on **@clip2.mp4**, give **@clip3.mp4** a VHS look, then join all three with crossfades. ## Settings you can change Ask Claude to change any of these, or edit them at the top of the script. | Setting | Default | What it does | | ------------ | ------------------------------- | ---------------------------------------------------------------------------- | | `HEADER` | `AS SEEN IN` | The line above the logos. | | `LOGOS` | `GLOSSE, Beauty Wire, THE GLOW` | Placeholder wordmarks and their font styles, left to right. | | `LOGO_FILES` | `None` | Your outlets' logo PNGs (white on transparent) in place of the placeholders. | | `START` | `0.5` | Second the band and header fade in. | | `LOGO_START` | `0.8` | Second the first logo starts to rise in. | | `GAP` | `0.3` | Seconds between logos. | | `Y` | `0.87` | Where the band's center sits (0 = top, 1 = bottom). | | `BAND` | `(12, 12, 18, 190)` | Band color and opacity. | ## Without the skill Don’t want to install the skill? Paste this prompt into Claude Code and Claude writes the script itself. ``` Add an "as seen in" press strip to input.mp4. Draw it with Python and Pillow (don't rely on ffmpeg's drawtext filter) and overlay it with ffmpeg. A full-width near-black (12, 12, 18) band at 75% opacity, 30% of the frame width tall, with its center 87% of the way down the frame, fades in from 0.5 to 0.8 seconds. On it, 22% of the band's height from its top, the words "A S S E E N I N" (letter-spaced bold sans capitals 3.2% of the frame width tall, white at 86% opacity) are centered, with a thin white line at 55% opacity on each side running out to 12% and 88% across, leaving a gap of 3% of the frame width next to the words. Under them, centered 62% of the band's height from its top, sit three white placeholder wordmarks, each at most 27% of the frame width wide, centered at 19%, 50% and 81% across: "G L O S S E" in letter-spaced bold serif capitals, "Beauty Wire" in bold italic serif and "THE GLOW" in a heavy black sans, all drawn about 7.5% of the frame width tall. Each wordmark fades in and rises 3% of the frame width into place over 0.4 seconds with an ease-out, starting at 0.8, 1.1 and 1.4 seconds. Everything stays on to the end and the rest of the frame is untouched. Keep the audio and save it as output.mp4. ``` ## Run it without Claude This is the exact script we tested. Save it as `press-logo-strip.py` and run: ``` python3 press-logo-strip.py input.mp4 output.mp4 ``` ``` #!/usr/bin/env python3 """Press logo strip: an "AS SEEN IN" line on a dark band, then three publication wordmarks fade up one by one. Usage: python3 press-logo-strip.py input.mp4 output.mp4 Needs ffmpeg and Pillow (pip install pillow). """ import json import math import subprocess import sys from pathlib import Path from PIL import Image, ImageDraw, ImageFont HEADER = "AS SEEN IN" LOGOS = [("GLOSSE", "serif"), # (wordmark, font style), left to right; placeholders: ("Beauty Wire", "italic"), # swap in the outlets that covered you, or set LOGO_FILES ("THE GLOW", "heavy")] LOGO_FILES = None # your logo PNGs (white on transparent) in place of LOGOS, e.g. ["a.png", "b.png", "c.png"] START = 0.5 # second the band and header fade in FADE = 0.3 # seconds the band's fade takes LOGO_START = 0.8 # second the first logo starts to rise in GAP = 0.3 # seconds between logos RISE = 0.4 # seconds each logo's fade and rise takes Y = 0.87 # where the band's center sits (0 = top, 1 = bottom) BAND = (12, 12, 18, 190) # band color and opacity (0-255) FONTS = {"serif": ["/System/Library/Fonts/Supplemental/Georgia Bold.ttf", # macOS "/usr/share/fonts/truetype/dejavu/DejaVuSerif-Bold.ttf", # Linux "C:/Windows/Fonts/georgiab.ttf"], # Windows "italic": ["/System/Library/Fonts/Supplemental/Georgia Bold Italic.ttf", "/usr/share/fonts/truetype/dejavu/DejaVuSerif-BoldItalic.ttf", "C:/Windows/Fonts/georgiaz.ttf"], "heavy": ["/System/Library/Fonts/Supplemental/Arial Black.ttf", "/usr/share/fonts/truetype/dejavu/DejaVuSans-Bold.ttf", "C:/Windows/Fonts/ariblk.ttf"], "label": ["/System/Library/Fonts/Supplemental/Arial Bold.ttf", "/usr/share/fonts/truetype/dejavu/DejaVuSans-Bold.ttf", "C:/Windows/Fonts/arialbd.ttf"]} FONT_FILES = {k: next((f for f in v if Path(f).exists()), None) or sys.exit(f"No {k} font found: add one to FONTS") for k, v in FONTS.items()} def band(): """The dark band with the header between two thin rules, full frame size.""" img = Image.new("RGBA", (w, h)) draw = ImageDraw.Draw(img) bh = round(w * 0.30) top = round(h * Y - bh / 2) draw.rectangle([0, top, w, top + bh], fill=BAND) font = ImageFont.truetype(FONT_FILES["label"], round(w * 0.032)) label = " ".join(HEADER) # letter-spaced cy = top + bh * 0.22 draw.text((w / 2, cy), label, font=font, anchor="mm", fill=(255, 255, 255, 220)) half = draw.textlength(label, font=font) / 2 + w * 0.03 for x0, x1 in ((w * 0.12, w / 2 - half), (w / 2 + half, w * 0.88)): draw.line([x0, cy, x1, cy], fill=(255, 255, 255, 140), width=max(1, w // 400)) return img, top + bh * 0.62 def wordmark(name, style): """A white wordmark no wider than 27% of the frame, trimmed to its ink.""" size = round(w * 0.075) font = ImageFont.truetype(FONT_FILES[style], size) text = " ".join(name) if style == "serif" else name # the serif one is letter-spaced like a masthead img = Image.new("RGBA", (size * len(text), size * 2)) ImageDraw.Draw(img).text((0, size / 2), text, font=font, fill="white") img = img.crop(img.getbbox()) scale = min(1, w * 0.27 / img.width) return img.resize((round(img.width * scale), round(img.height * scale)), Image.LANCZOS) def faded(img, a): out = img.copy() out.putalpha(img.getchannel("A").point(lambda v: round(v * a))) return out def overlay(t): img = Image.new("RGBA", (w, h)) a = min(max((t - START) / FADE, 0), 1) if a > 0: img.alpha_composite(faded(strip, a)) for i, logo in enumerate(logos): p = min(max((t - LOGO_START - i * GAP) / RISE, 0), 1) if p > 0: ease = 1 - (1 - p) ** 3 x = w * (0.5 + (i - (len(logos) - 1) / 2) * 0.31) - logo.width / 2 y = logo_y - logo.height / 2 + (1 - ease) * w * 0.03 img.alpha_composite(faded(logo, ease), (round(x), round(y))) return img def probe(path): info = json.loads(subprocess.check_output(["ffprobe", "-v", "error", "-select_streams", "v:0", "-show_entries", "stream=width,height,r_frame_rate:format=duration", "-of", "json", path])) s = info["streams"][0] num, den = s["r_frame_rate"].split("/") return s["width"], s["height"], s["r_frame_rate"], float(num) / float(den), float(info["format"]["duration"]) def render(src, out): """Draw overlay(t) on every frame of src and save to out, keeping the audio.""" ff = subprocess.Popen(["ffmpeg", "-y", "-v", "error", "-i", src, "-f", "rawvideo", "-pix_fmt", "rgba", "-s", f"{w}x{h}", "-r", rate, "-i", "-", "-filter_complex", "[0:v][1:v]overlay=shortest=1,format=yuv420p[v]", "-map", "[v]", "-map", "0:a?", "-c:v", "libx264", "-crf", "18", "-c:a", "copy", out], stdin=subprocess.PIPE) for i in range(math.ceil(duration * fps)): ff.stdin.write(overlay(i / fps).tobytes()) ff.stdin.close() if ff.wait(): sys.exit("ffmpeg failed") src, out = sys.argv[1:3] w, h, rate, fps, duration = probe(src) strip, logo_y = band() if LOGO_FILES: logos = [Image.open(f).convert("RGBA") for f in LOGO_FILES] logos = [im.resize((round(w * 0.27), round(w * 0.27 * im.height / im.width)), Image.LANCZOS) for im in logos] else: logos = [wordmark(name, style) for name, style in LOGOS] render(src, out) ``` ## More ugc and social proof - 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